Breaking Down The Top Five Cloud Security Providers

Intricately helps cloud security companies identify potential customers who are using big data and analytics applications and deploying sensitive data — companies in urgent need of security products. 

In the 2020 Intricately Cloud Security Report, we uncover the latest trends surrounding two vital types of cloud security products: DDoS (Distributed Denial of Service) prevention and WAF (Web Application Firewall).

Interested in learning who the largest DDoS and WAF providers are, and how they compare? Let’s dive in and get a glimpse into the top cloud security providers and spenders around the world. 

Who Are the Top DDoS and WAF Providers?

Intricately’s Global Sensor Network has identified the biggest DDoS and WAF providers based on the total number of security customers. 

Today, we’ll spotlight five of these cloud security providers:

  • F5
  • Barracuda
  • Imperva
  • Neustar
  • Fortinet

Download the report now to see the full list of top DDoS and WAF providers by total customers. 

F5 Networks

Total DDoS and WAF Customers: 71,548

F5 Networks was established in 1996. They are headquartered in Seattle, Washington and have additional offices worldwide.  

Their F5® Advanced Web Application Firewall™ provides malicious bot protection, application-layer encryption, API inspection, and behavior analytics to help defend against application attacks.

F5’s DDoS Protection Service addresses volumetric, application, and computational attacks. Their protection services include on-premises, cloud-based, and hybrid models.

Their product line includes:

  • Traffic management
  • Application security
  • Infrastructure security
  • Automation, management, and visibility
  • Cloud services (aaS)
  • Cloud software 
  • Hardware
  • Managed services

Fast fact: Giving back has been at the heart of F5’s philosophy since the company started. F5 provides STEM Impact Grants, helps nonprofit organizations update their technological resources, and encourages their employees to volunteer their time in the community.


Total DDoS and WAF Customers: 42,066

Barracuda was founded in 2003 in Los Altos, California. Their corporate headquarters are in Campbell, California, with additional offices worldwide.

Barracuda offers easy, comprehensive, and affordable solutions for email protection, data protection, and network and application security.

Their product line includes:

Email Protection

  • Email protection
  • Essentials (an all-in-one email security, backup, and archiving service)
  • Sentinel (AI-based protection from spear phishing, account takeover, and business email compromise)
  • PhishLine (an anti-phishing training and simulation platform)
  • Forensics and incident response
  • Archiving

Network and Application Security

  • CloudGen firewall
  • SD-WAN
  • IoT devices
  • Cloud application protection (including WAF and WAF-as-a-service)
  • Web security and filtering

Data Protection

  • Backup and cloud-to-cloud backup

Public Cloud Security

  • Cloud Security Guardian

Fast fact: Barracuda was named a Gartner Peer Insights Customer Choice winner for network firewalls in January 2020.


Total DDoS and WAF Customers: 30,333

Imperva was founded in 2002 and is headquartered in Redwood Shores, California.

Imperva protects and provides a secure foundation for their customers’ businesses by proactively identifying, evaluating, and eliminating current and emerging threats.

Their product line includes:

Application Security:

  • Web application firewall
  • DDoS protection
  • Runtime application self-protection
  • API security
  • Bot management
  • Account takeover protection
  • Attack analytics
  • Application delivery

Data Security:

  • Data protection
  • Data risk analytics
  • Data masking
  • Vulnerability discovery
  • File security

Fast fact: In January 2020, Imperva defended several Greek government websites from a DDos attack by Turkish hackers. Attacked sites included the Ministries of Interior, Foreign Affairs, and Merchant Shipping, the Police and Fire Brigades, and the Prime Minister. Functionality was restored within 90 minutes.

Total DDoS and WAF Customers: 19,903

Neustar was originally part of Lockheed Martin, formed to manage large datasets. It spun off as Neustar in 1999. Their corporate headquarters is in Sterling, Virginia, and they have offices worldwide. 

Neustar helps organizations understand their customers, personalize their marketing, and protect themselves from cybercrime. 

Their core offerings include:


  • Authentication
  • Compliance


  • Branded contact management
  • Caller intelligence
  • Global numbering insights
  • Number and order management 


  • Application and network security
  • DNS services
  • Security intelligence
  • Web performance management

Fast fact:

Want to change your website extension? Neustar is the domain name registry for .biz, .us, .co (on behalf of the United States Department of Commerce) and .nyc (on behalf of New York City).

Total DDoS and WAF Customers: 19,053

Fortinet was founded in 2000 and is headquartered in Sunnyvale, California. They have offices and resellers worldwide. 

Fortinet is a managed security service provider. They offer high-performance, integrated security solutions for global organizations and providers from small to enterprise businesses.

Their product line includes:

  • Network security
  • Secure access
  • Multi-cloud security
  • Application security
  • FortiGuard security services
  • Endpoint and device protection
  • Security operations
  • Business communications

Fast fact: Fortinet is the official sponsor of BMW Motorsport in the Formula E Championship racing circuit. Formula E is the world’s first racing series to use fully electric vehicles exclusively. Fortinet and Formula E have a shared focus on digital innovation, accelerated technology, and high performance.

How Much Do Companies Spend on Cloud Security? 

How much companies spend on cloud security varies widely. 52% of companies that spend more than $100,000 monthly on WAF and DDoS products are located in North America. 

Download the report now to view the top cloud security spending tiers. 



Find Your Best Customers With Intricately

Intricately has unique insight into the cloud security market through its Global Sensor Network. 

We monitor the adoption, usage, and spend on 21,000 distinct cloud products. We map and monitor the digital infrastructure of more than 7 million businesses, providing us with a view into tens of millions of deployed applications around the world. 

Our customers rely on our products to:

  • Prospect companies that can use your product immediately
  • Identify markets with the most significant growth opportunity
  • Forecast and plan territories
  • Compare performance against competitors
  • Prioritize sales efforts on the most qualified opportunities
  • Get a detailed view into a prospect’s spend potential and product usage

Schedule a demo to learn how Intricately can help you target your ideal customer prospects.

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