Intricately Blog

Technology marketing and sales teams read our blog for the latest tips, trends and insights leveraging cloud spend, usage, and adoption data.

Posts about

ABM

How to Build and Deploy a 1:1 Marketing Strategy

If you’ve seen a LinkedIn or Twitter ad mentioning your company name around the same time you...

For a Successful ABM Strategy, Don't Overlook Firmographic Data

Winning over B2B prospects is something even the most sophisticated marketing teams with the...

The Top Competitive Intelligence Tools to Guide your 2021 Go-To-Market Strategy

Businesses rely heavily on internal metrics to drive decisions. But external data that provides...

How To Improve Sales and Marketing Alignment When Implementing ABM

Even though many businesses have made great strides in aligning Sales and Marketing, few...

How to Build the Ultimate List of Target Accounts to Power Your Go-to-Market Program

Marketing teams often create highly detailed buyer personas, including their title/level of...